Oct 01, 2024
DANNER PARTNERS WITH REI AND SHEJUMPS TO GET MORE WOMEN OUTSIDE
Portland, Ore.— Danner is excited to announce a bold new collaboration with REI, bringing the Inquire Mid boot exclusively to REI and Danner in three special-edition colorways. The partnership celebrates getting more women outdoors, featuring a boot made precisely for women and inspired by the mission of SheJumps.
The Inquire Mid boot is meticulously designed with women’s needs in mind, featuring Danner’s new Precision Fit technology, reimagining the way women’s boots are made from the ground up. Precision Fit provides a true fit for women, based on the actual anatomy of women’s feet rather than resizing boots made for men. This provides improved heel support and a roomier toe box, ensuring unparalleled comfort and stability whether you’re trekking through the mountains or exploring city streets. Additional features include Danner® Dry waterproofing, an athletic-inspired Plyolite® EVA midsole, and a custom, fully Recraftable Vibram® outsole.
To celebrate the launch, Danner wants to double the impact of supporting SheJumps. Danner will match every individual donor contribution made to SheJumps from October 1-15, 2024 (up to $10,000). All contributions support SheJumps’ vision of a world where women feel empowered to jump beyond their limitations and fearlessly live to their full potential, on and off the trail. To donate, visit https://give.shejumps.org/campaign/610215/donate.
The special-edition Women’s Inquire Mid boot is available in three unique colorways—Patchwork, Tannin/Oil Green and Vineyard Green/Aloe Wash— exclusively at REI and Danner, in-store and online for $170.00.
Studio and lifestyle imagery can be found here: Link to Inquire Mid Media Kit
ABOUT DANNER
For nearly a century, Danner has crafted boots with purpose and integrity—footwear to equip those who choose the unlikely path, those who cut fresh trails, those who pioneer. In 1936, Charles Danner came West to build the best boots loggers had ever known, an effort that resulted in a long-standing heritage brand with a renegade spirit. A spirit that proudly lives on in each pair of Danner boots it makes to this day. Whether you want to hike, work or simply walk around town, Danner boots are meant to take you somewhere. Lace a pair up and Go There. Visit www.danner.com for more information.
MEDIA CONTACT
Tara Yant, WH inc.
About the Author
Marc Williams
Amongst many other things in life Marc is an avid skier and sailor. As a former ski racer he likes to go fast and make big turns on hard snow. He is also the skipper of Run for the Roses, @sailingthepacificnw. When not on the water or in the mountains Marc owns and operates Williams Helde Marketing Communications. As a second generation owner, Marc has maintained the focus of the firm on Active, Healthy Lifestyles. Marc graduated from Western Washington University with degrees in Design and Illustration. He lives in Seattle, with two well above average kids, an amazing wife and three dogs.